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MarTech Interview with Arthur Leopold, co-founder and CEO @ Agentio
Tweet What’s shaping the modern adtech ecosystem today? Arthur Leopold, co-founder and CEO at Agentio shares his perspectives: ________ Hi Arthur, tell us about Agentio’s journey so far and more about...
View ArticleBanzai Announces Definitive Agreement to Acquire OpenReel, Growing TTM...
Banzai Adds Enterprise-Grade Branded Video Creation and Management Solution OpenReel to Growing Product Family Banzai International, Inc. (“Banzai” or the “Company”), a leading marketing technology...
View Article71% of Marketers Boost Video-Based Experience Investments Amid General...
Lead generation, knowledge sharing, content repurposing, and brand awareness are driving marketers’ shift to digital experiences as other methods see a decline in effectiveness Kaltura , the Video...
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MarTech Interview with Zoe Lu, SVP, SMB @ Pacvue
Tweet Zoe Lu, SVP, SMB at Pacvue chats about the state of adtech and how modern advertising is evolving in this MarTech Series catch-up: ________ Tell us about yourself a few of the latest enhancements...
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Lightricks Partners With Shutterstock for Video Training Data to Advance Open...
Shutterstocks’ partnership with Lightricks is the first of a new data licensing approach that builds new ways for training AI models Lightricks, a global leader of AI-powered creative technology,...
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Vimeo Appoints Irene Hendricks to Lead Vimeo’s Culture and Strategy as Chief...
Vimeo , the world’s most innovative video experience platform for creators and enterprises, announced the recent appointment of Irene Hendricks as Chief People Officer (CPO). Hendricks, who joined...
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Innovid & IRIS.TV Partner to Enable Actionable, Video-Level Contextual...
Partnership Integrates IRIS_ID & Data Marketplace into Innovid’s Measurement Platform to Deliver Smarter, Privacy-First Campaigns for Advertisers Innovid, an independent software platform for the...
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Cineverse Unveils Matchpoint Reel Visuals AI, a New Product that Empowers...
Publishers with Large Film & TV Libraries – and Tech Companies Looking to License Video Content to Train AI Models – can Engage Cineverse to Secure & Monetize AI Content Rights Cineverse , an...
View ArticleBrightcove Drives Global Customer Growth and Value Through Strategic...
Brightcove is helping customers build and deploy comprehensive martech stacks for advanced video management through seamless partner integrations Brightcove , the world’s most trusted streaming...
View ArticleAI Powered MarTech’s Role in Automated Brand Storytelling
Brand storytelling has emerged as a key component of effective marketing in today’s ever-changing digital environment, fostering closer, more meaningful relationships between companies and their target...
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Appy Pie’s No-Code AI Design Platform Simplifies Holiday Creations for...
Appy Pie Design, a leading No-code AI Design Platform, offers businesses and individuals an easy way to create Christmas posters and avatars for this upcoming holiday season. With its enhanced suite...
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MarTech Series’s Marketing Technology Highlights of The Week Featuring –...
Catch the latest around GenAI in martech while browsing tips on loyalty marketing in this week’s martech highlight: _________ Marketing and Marketing Tech Quote-of-the-Week! When using AI from a data...
View ArticleTop Digital Advertising Trends for 2025
The overall digital advertising landscape is changing at breakneck speed, fueled by top ad platforms like Amazon, Facebook/Meta, Google, and TikTok. There is no doubt that the sector is becoming more...
View ArticleBrands Are Hooked on Gamification: How Can You Jump in on the Opportunity
With the launch of its free games arcade, ‘Playables’, YouTube becomes the latest brand to tap into the marketing power of gaming. At launch, the Playables arcade featured over 75 games, including...
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MarTech Series’s Marketing Technology Highlights of The Week Featuring – SAS,...
It’s been an exciting year in martech! Catch up with the latest in martech from 2024’s last weekly highlight, while you prep for a year of evolution in martech in 2025! _________ Marketing and...
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Rembrand Announces $23 Million Series A Financing Round Led by super{set},...
Funding represents support for the growth of In-Scene Media and Virtual Product Placement across more content types (including professional CTV content) and more access methods (including SaaS...
View ArticleEX.CO Expands Video Ad Server Capabilities to Upgrade Programmatic Auctions...
Solution leverages the same machine-learning-based technology that has powered EX.CO’s success in online video for global media companies EX.CO, the machine-learning video platform trusted by the...
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VDX.tv Appoints Penélope Lima as Global Head of Sales Strategy & Solutions...
VDX.tv, a global video advertising technology company transforming the way brands connect with relevant audiences, announced that Penélope Lima has been appointed as head of sales strategy and...
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Vimeo Appoints Javier Ortega Estrada as Chief Revenue Officer
Vimeo , the world’s most innovative video experience platform for creators and enterprises, today announced the appointment of Javier Ortega Estrada as Chief Revenue Officer (CRO). Ortega Estrada, who...
View ArticlePubMatic & KERV.ai Partner to Enhance Programmatic Advertising with Premium...
Advertisers Gain Enhanced Access to KERV’s AI-Powered Interactive and shoppable Video Ads through PubMatic’s Premium Omnichannel Inventory KERV.ai, a leader in video analysis, performance, and...
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