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Channel: Video Marketing & Advertising | MarTech Series
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DoubleVerify Expands Invalid Traffic and Viewability Measurement to Spotify...

Expanded partnership delivers media quality authentication for advertisers using Spotify Ads Manager DoubleVerify (“DV”), the leading software platform for digital media measurement, announced a new...

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Feedonomics partners with YouTube to support its Shopping affiliate program

Feedonomics to provide scalable product listing and data optimization for YouTube Shopping affiliate merchants Feedonomics, the leading provider of product feed management for ecommerce businesses,...

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Bandicut Video Joiner Launches Brand New Timestamp-Saving Feature for YouTubers

Content creators can now save timestamp information as a text file thanks to Bandicut’s innovative software that just keeps evolving. The latest version of the video-cutting and -joining software is...

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Hydrolix, Mux Team to Deliver Real-Time Observability from Origin to Edge for...

With instant end-to-end visibility from content origination to viewing device, streaming companies can immediately address infrastructure issues and have real-time insight into viewer experiences and...

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VideoAmp Sets New Industry Standard for Media Measurement, Transforms Its...

“Powered by VideoAmp” enables currency-grade big data and future-proof tech solutions to be directly embedded into the infrastructure of Agencies, Brands and Publishers VideoAmp, a leading tech-first...

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SeenThis Expands into Hong Kong market as part of North Asia expansion

Adaptive streaming specialist SeenThis has announced it has opened operations in Hong Kong as part of an expansion into North Asia. The company said it has hired Angel Wong as Commercial Director,...

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Wondershare Virbo 3.0 Unveils Advanced AI Features to Revolutionize Social...

Wondershare, a global leader in creativity software solutions, is proud to annouce the launch of Wondershare Virbo 3.0, the latest iteration of its AI avatar video generation platform. This major...

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DoubleVerify Extends Media Quality Measurement on LinkedIn to Strengthen...

Global advertisers benefit from DV’s trusted measurement solutions to validate the media quality of LinkedIn’s video ads. DoubleVerify (“DV”), the leading software platform for digital media...

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SundaySky Launches Generative AI Media and Advances AI Copilot, Further...

SundaySky expands its AI-powered platform with generative AI images, making video creation more seamless than ever. SundaySky, the premier AI-powered video platform built for the needs of modern...

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Cloudinary Unveils Enhanced API-first DAM Platform

AI-powered DAM Delivers Seamless End-to-end Asset Lifecycle Management and Automation, Eliminates Complex Workflows and Accelerates Time to Market from Days to Minutes Cloudinary, the image and video...

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Five Tactics for Powering a Creative Growth Engine

From immersive media to artificial intelligence, the Era of Sense and Response Marketing has ushered in endless opportunities for experimentation, empowering brands of all sizes to build a creative...

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Cordoniq Releases Future of Collaborative Work 2025 Report Highlighting Key...

Comprehensive research & guidance reveals how organizations can adapt to Future of Work expectations around AI, secure remote & hybrid work, global upskilling & reskilling Cordoniq, the...

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Panopto Adds Generative AI Text-to-Video Creation Capabilities Through Its...

Authentic custom avatars, verified voice cloning and guided storyboard scriptwriting facilitate cost-effective, scalable and accessible video training and learning Panopto, the global leader in...

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Vimeo Delivers Spatial App Experience Built for Apple Vision Pro Enabling...

Creators from across the Vimeo community will now be able to share their spatial content with viewers around the world Vimeo , the world’s most innovative video experience platform, announced the...

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New Influencer Vetting Tool from Lightricks Allows Marketers to Scale...

Increasingly, today’s marketers understand that working with influencers is one of the fastest ways to increase trust in their brand. But that begs the question, how does the brand know which...

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Acquia Releases New AI Capabilities for Digital Asset Management

Expanded AI tooling makes it easier to create, organize, and find digital content, accelerating speed to market and boosting content ROI Acquia, the leader in open digital experience software,...

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Cartesian Supports Redge Technologies in Aligning Their Redge Media Platform...

Farncombe Security® Audits apply to content protection solutions and video streaming platforms, helping the industry improve content security In the fight against video piracy, where illegal...

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MarTech Series’s Marketing Technology Highlights of The Week: Featuring...

Catch the latest martech and adtech trends powering inclusive advertising along with the newest GenAI capabilities enhancing marketing and media business models in this week’s martech highlight:...

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Nexxen Launches Deal Marketplace for Premium Video, TV and Display

Advertisers can now discover, visualize and activate on premium supply through a centralized, streamlined interface. Nexxen, a global, flexible advertising technology platform with deep expertise in...

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AI Platform Haiper Launches Powerful 2.0 Video Model For Increased Realism...

Having reached 4.5M users in less than 200 days since launch, Haiper debuts new proprietary model for hyper-fast and hyper-realistic generations. Haiper, the AI platform for visual content creation,...

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